CRM Best Practice Webinar: How dynamic processes help savvy companies accelerate digital transformation?

MessageThis Webinar is over
Date Sep 29, 2015
Time 2:00 pm ET
Cost Free
Online
Digital transformation requires organizations today to be both bold and agile to keep up with the pace of the market shift. Bpm’online invited Rebecca Wettemann, a world-famous CRM analyst & VP of Nucleus Research, to share her expert perspective on values of the process-focused approach to CRM during the one-hour webinar.

Register for the webinar >>

Digital transformation of today’s business requires organizations to be both bold and agile in order to keep up with the pace of the market shift. Recent studies predict that by 2017 about 70% of successful digital business models will rely on dynamic processes designed to evolve with customer needs
Recent studies predict that by 2017 about 70% of successful digital business models will rely on dynamic processes designed to evolve with customer needs. CRM technology underpins nearly every customer-facing process today. At the same time, companies that are seeking the transformation, face certain barriers to change:

•Deficiency in pre-built customer-facing processes and difficulty in modifying them.
•Customization of business processes takes too long.
•Specific technical expertise is required to modify processes and better align them with strategic imperatives.

Does your CRM allow for changing customer-facing processes with minimum efforts in order to support your business growth?
How can you make the business case for a more dynamic CRM strategy?
Attend the 1-hour webinar to find out how to:
• Benefit from fast and easy process adjustment – no complex and time-consuming configuration by IT specialists.
• Timely adapt customer-facing processes in response to the rapidly changing business environment.
• Consistently test, modify, and improve business processes.
• Build the business case for transforming your CRM processes.

 


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