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Featured Webinar: Sitecore Analytics for better, more powerful marketing campaigns
This Webinar is over| Date | Jul 28, 2015 |
| Time | 09:30 AM EDT |
| Cost | Free |
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Online
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Numbers matter. But what matters more is making sense of these numbers. Just knowing the number of customers who landed on your website is clearly not enough to know how to engage them better. This is where analytics play a major role.
Sitecore Analytics tracks the entire gamut of customer interactions across channels, helping you measure the performance of content, experiences, and campaigns.
Be a part of our webinar to know how Sitecore Analytics can help you optimize your marketing campaigns from “how many” to “how engaged”. The webinar will also uncover methods of goal tracking and knowing your customers better.
Agenda:
Sitecore Analytics tracks the entire gamut of customer interactions across channels, helping you measure the performance of content, experiences, and campaigns.
Be a part of our webinar to know how Sitecore Analytics can help you optimize your marketing campaigns from “how many” to “how engaged”. The webinar will also uncover methods of goal tracking and knowing your customers better.
Agenda:
- Introduction
- The importance of analytics in the work of e-marketing
- A/B Testing: optimize your content and increase conversion rate
- Goal Tracking: track the goals that matter
- Experience Analytics: meet your customers behind the data
- Path Analytics: visualize the various paths that people follow as they navigate
- Demo
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