Webinar : Smarter Communications for better Customer Experience

MessageThis Webinar is over
Date Aug 6, 2014
Time 10:00 AM EDT
Cost Free
About the Webinar

As the relationship between customers and the enterprise continues to evolve in Banking and Financial Services, organizations must innovate through their customer service programs to stay competitive in the market. Outbound communications, being a critical part of customer services, need to be managed strategically to make every customer touch point count.

Relevant communications can be a way to maximize sales opportunities. They are also a key compliance imperative with clear rules and guidelines laid down. Multi-channel delivery, intelligent action-driven messaging and speed of processing information are a few essentials of a successful Customer Communications strategy in the financial world. Forward looking organizations are therefore adopting smart and effective Customer Communications Management (CCM) systems for a better customer experience.

Join us in a Webinar on “Smarter Communications for better Customer Experience” on Aug 6, 2014 to understand the key adoption drivers and business advantages of a CCM solution.

Craig Le Clair, Principal Analyst, Forrester Research Inc.
Anurag Shah, Associate Vice President, Newgen Software
Key Takeaways

Why Customer Communications Management (CCM)?
CCM Framework Simplified
Emerging Trends in CCM
How to Leverage Mobility to enhance Customer Experience


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