ASO: techniques & trends

MessageThis Webinar is over
Date May 29, 2014
Time 10:00 AM EDT
Cost Free
On Thursday, May 29th at 10am CST ComboApp is going to host our second marketing webinar: The topic is App Store Optimization (otherwise ASO). Among the topics we’ll cover are:
  • Basic ASO techniques for both iOS and Google Play
  • Goals and realistic expectations for the impact ASO will have on your app sales
  • Misconceptions about ASO

According to recent Nielsen and Forrester research 63% of mobile app users discover app via Search. The volume of apps in both iOS and Google Play is so vast and the actual search functions of those app stores is so unrefined that for a consumer to find your app using search can often be a bit like looking for a needle in a haystack.
However, with a robust App Store Optimization strategy, app owners/developers can overcome the search roadblock and ensure their app is highly ranked and easily visible when users search key related terms and phrases.
Among app marketing techniques that don’t require investments, ASO is the number one technique app owners/developers should study and take advantage of in their apps marketing campaigns.
Register here:
Art Dogtiev,
Head of Branded Content


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